VISION/MISSION

We believe cultural attitudes towards men's bodies inherited from religion are changing. We want to promote body positivity for men (thus for women) and create comfortable underwear that enhances the male physique. We aim to reduce toxic masculinity and encourage men to love and enjoy their bodies. We believe this change will positively impact men's relationships with each other and women. As we expand our product line, we'll continue to bring our perspective to everything we create.

At Gauged, we believe that fashion and sustainability can go hand-in-hand. Our thongs are crafted with the intention of mixing design with healthy materials for your body and the environment, ensuring that they are not only stylish but also durable and long-lasting. By choosing our thongs, you are making a responsible choice for your body and the planet and supporting a company that values creativity, expression, and innovation. Join us in creating a brighter, more positive world, one thong at a time.

If you’d like to help us accelerate our journey, you can visit our Patreon here or sign up for our newsletter below to start receiving updates. Thank you for stopping by.